City Council

C.1.\nREQUEST\nTO\nPERMIT\nA\nNEW\nONE-SIDED\nFULL\nMOTION\nBILLBOARD AND SITE IMPROVEMENTS IN FRONT OF THE\nBUILDING ON THE PROPERTY LOCATED AT 9200 SUNSET\nBOULEVARD [N. MARICICH, J. ALKIRE, J. DAVIS, P. CAPORASO]:\nSubject: The proposal is to construct a new single-faced, full motion\nbillboard in the area in front of 9200 Sunset Boulevard. The proposal also\nincludes site improvements at the base of the billboard structure with\npedestrian plazas including seating and interactive plaques describing the\nhistory of the billboards along the Sunset Strip. The proposal is called\n“The Legacy Loop.” This is a revised project proposal based on direction\nfrom the City Council hearing of February 3, 2025. This project is subject\nto the California Environmental Quality Act (CEQA). A Negative\nDeclaration, with a subsequent addendum and conformance analysis, was\nprepared, and which analyzed the project.\nRECOMMENDATIONS: 1) Introduce on first reading Ordinance No. 26-\n________: “AN ORDINANCE OF THE CITY COUNCIL OF THE CITY OF\nWEST HOLLYWOOD APPROVING A DEVELOPMENT AGREEMENT IN\nCONJUNCTION WITH THE NEW OFF-SITE ADVERTISING BILLBOARD\nAND SITE IMPROVEMENTS AT 9200 SUNSET BOULEVARD, WEST\nHOLLYWOOD, CALIFORNIA”; 2) Introduce on first reading Ordinance No.\n26-________: “AN ORDINANCE OF THE CITY COUNCIL OF THE CITY\nOF WEST HOLLYWOOD APPROVING A ZONING MAP AMENDMENT\nIN\nCONJUNCTION\nWITH\nTHE\nNEW\nOFF-SITE\nADVERTISING\nBILLBOARD\nAND\nSITE\nIMPROVEMENTS\nAT\n9200\nSUNSET\nBOULEVARD, WEST HOLLYWOOD, CALIFORNIA”; and 3) Adopt\nResolution No. 26-________: “A RESOLUTION OF THE CITY COUNCIL\nOF THE CITY OF WEST HOLLYWOOD APPROVING A SIGN PERMIT\nAND NEGATIVE DECLARATION AND ADDENDUM IN CONJUNCTION\nWITH THE NEW OFF-SITE ADVERTISING BILLBOARD AND SITE\nIMPROVEMENTS\nAT\n9200\nSUNSET\nBOULEVARD,\nWEST\nHOLLYWOOD, CALIFORNIA.”