Lake Elsinore

City Council

January 27, 2026 Order of Business 15 #1

Agenda Item 1

15.1 Adoption of the Lake Elsinore Action Sports Industry Growth and Attraction Plan (2026-2040)\nRecommendation:\nAdopt the Lake Elsinore Action Sports Industry Growth and Attraction Plan (2026-2040) to establish a long-range framework that positions Lake Elsinore as a premier destination and innovation hub for action sports, strengthens the City's tourism and visitor economy, activates Lake and outdoor recreation assets, and supports workforce development and business attraction consistent with the City's 2040 Dream Extreme Vision Plan.