Pasadena

City Council

April 14, 2026 Item #5

Agenda Item 5

5.     AUTHORIZE THE CITY MANAGER TO AMEND CONTRACT NO. 32968 WITH ECHO FACTORY, INC., INCREASING THE NOT-TO-EXCEED\nAMOUNT TO\n$348,000 FOR MARKETING, BRANDING AND PUBLIC RELATION SERVICES (Office of the City Manager)\nRecommendation: It is recommended that the City Council:\n(1)           Find that the recommended action in the agenda report is exempt from the California Environmental Quality Act (CEQA) pursuant to Public\nResources\nCode 21065 and within the meaning of the State CEQA Guidelines Sections 15060(c) and 15378(b);\n(2)           Authorize the City Manager to amend Contract No. 32968 with Echo Factory, Inc., to increase the contract by $98,000 thereby increasing\nthe grand\ntotal to a not-to-exceed amount of $348,000; and\n(3)           Find that Competitive Bidding is not required pursuant to the City Charter Section 1002(F), contracts for professional or unique services. To\nthe extent\nthis transaction could be considered a separate procurement subject to the Competitive Selection Process, grant the proposed contract amendment\nan exemption\nfrom the Competitive Selection Process set forth in the Competitive Bidding and Purchasing Ordinance pursuant to the Pasadena Municipal Code\nSection\n4.08.049(B), contracts for which the City’s best interests are served.\nTPA