Escondido
City Council
13. CONSIDERATION OF RESOLUTION AND ORDINANCE PLACING THE ESCONDIDO COMMUNITY
INVESTMENT MEASURE BEFORE VOTERS AT THE MUNICIPAL ELECTION ON NOVEMBER 5, 2024 –
Request the City Council (a) adopt Resolution No. 2024-89 calling for an election submitting a proposed
one-cent general transactions and use (sales) tax increase to the voters; and (b) introduce Ordinance No.
2024-08 amending the Escondido Municipal Code to establish a one-cent sales tax, for twenty years, to
be administered by the California Department of Tax and Fee Administration, including provisions for
citizens’ oversight and accountability.
Staff Recommendation: Approval (Zack Beck, City Clerk; Michael McGuinness, City Attorney)
Presenters: Zack Beck and Mike McGuinness
ESSENTIAL SERVICE – (Yes) Police Services; Fire/EMS Services; Keep City Clean for Public Health and
Safety; Land Use/Development; Clean Water; Sewer; Public Works/Infrastructure; Maintenance of Parks
facilities/Open Spaces
COUNCIL PRIORITY – Eliminate Structural Deficit; Improve Public Safety; Increase Retention and
Attraction of People and Businesses to Escondido; Encourage Housing Development
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a) Resolution No. 2024-89
b) Ordinance No. 2024-08