Beverly Hills
City Council
Agenda Item 6
6. RECOMMENDATION OF THE BEVERLY HILLS CITY COUNCIL LIAISON\nBRANDING AND LICENSING COMMITTEE REGARDING THE UPDATED\nUSE OF THE BEVERLY HILLS SHIELD BY SKECHERS USA, INC.; AND\nAUTHORIZE THE CITY MANAGER TO AMEND AN AGREEMENT, SUBJECT\nTO APPROVAL BY THE CITY ATTORNEY, FOR THE USE OF THE BEVERLY\nHILLS SHIELD BY SKECHERS USA, INC.\nComment: The Beverly Hills City Council Liaison Branding and Licensing\nCommittee, Vice Mayor Friedman, and Councilmember Nazarian, recommend the\nCity Council approve the updated use of the Beverly Hills Shield by Skechers USA,\nInc. and amend the agreement for the use of the Beverly Hills Shield by Skechers\nfor shoe merchandise.