City Council

11A. APPROVAL OF THE REDESIGN OF THE CITY’S OFFICIAL LOGO, BRANDING AND\nMESSAGING\nThis report seeks City Council approval for the finalized design elements of Stanton's\nbranding and messaging project. These elements include a comprehensive logo system,\nCity motto, communications plan and wayfinding sign guidelines.\nRECOMMENDED ACTION:\n1. City Council declare this project to be categorically exempt under the California\nEnvironmental Quality Act, Section 15378(b)(5) (Organizational or administrative\nactivities of governments that will not result in direct or indirect physical changes in\nthe environment); and\n2. Approve the finalized logo system, motto, communications plan and wayfinding sign\nguidelines, authorizing staff to proceed with implementation.\nSeptember 24, 2024